KOHL’S
PRESS REVIEW
Nulink partnered with Kohl’s to produce a New York City press preview, transforming their showroom into an immersive brand environment showcasing seasonal collections.
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Reimagine an existing showroom to reflect current trends across multiple categories—while delivering a cohesive, elevated experience for top-tier media.
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A modern retail storytelling approach—where each category was presented as a curated environment within a unified brand narrative.
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Guests explored a fully redesigned space featuring:
Trend-driven displays across Women’s, Menswear, Active, Kids, and Home
Editorial-style product placement
Interactive activation moments
Elevated food & beverage
Take-home gifting
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Full showroom remodel, visual merchandising, vendor coordination, and guest experience management—executed seamlessly from build to event day.
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A highly curated press experience that elevated brand perception and drove meaningful engagement with top-tier editors.
